First impressions from our Let’s Boost internship

At Optiweb, we don’t like doing things the usual way, so we came up with a special internship for young prospective students. What did Katja and Tjaša, our first generation of Let's Boost interns, had to say about their experience here? Read all about it in our interview.
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5 milestones: my road to 40 employees

Our path towards success was anything but easy. All milestones that generated growth were based on establishing strong trust in my coworkers and on shifting responsibility – two terms, which seemed like science fiction when I first started out but which are now indispensable to me.
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7 rules for an effective Facebook communication

A good copy is the main part of almost every Facebook post and a strong tool for influencing your reader. How to achieve the desired effect and, at the same time, successfully communicate your vision? Easy - with only 7 simple rules.
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Coffee with the CEO – Part 2

Last year, I wrote an article on how I keep informal yearly meetings with my employees, called “Coffee with the CEO”. This year, I'm sharing the second part of the questionnaire, which is used on all meetings after the first one. Hope it serves you well!
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Internal linking: why should we use it and how

Internal links are a great way of improving the on-site optimization of your website, blog or eCommerce store all by yourself. The entire process is very simple and you can read more about it in our article.
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Best autoresponders

Before we can pack our bags for our well-deserved vacation, we are always left with a bunch of errands - one of them being our autoresponder. You can read more on how to write a humorous and unique autoresponder in our article.
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IGTV: Instagram TV – a new feature inside the platform

Instagram recently presented its newest invention: IGTV (Instagram TV), a new feature inside the platform intended for making and viewing longer videos (up to 60 minutes). What does this feature offer us and what can we expect in the future? Find out in our article.
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Magento2 – Performance optimization, tips, improvements and hacks

Is the platform Magento2 causing you grey when it comes to page speed? In our latest article we gathered the most useful tips and hacks for this popular e-commerce platform and presented the troubles we encountered and how we managed to solve them.
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10 tips for increasing organic reach with the new Facebook algorithm

For the last couple of months, everyone's been talking about the change in Facebook's algorithm, which especially influences business pages. Wondering what you could do to improve the reach of your posts? In our article, we've prepared an infographic with useful advice on how to beat this new Facebook algorithm.
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Do you hire an agency, your own team or a “superstar”?

In our line of work, we often come across clients who are faced with the dilemma whether it is better to hire an agency or employ someone who will be in charge of marketing, increasing income, the entire digital advertising and the company’s online presentation. Find out in our blog post.
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