What Is Product Information Management (PIM) and How Can It Benefit Your Business?

Every owner of an online shop knows how many processes and data run in the background. Imagine owning a PIM software that lets you classify, enrich and translate all your data and collect it from different sources while offering countless other useful functionalities. Read all about Pimcore and Akeneo in our blog post.
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Why have we updated our e-mail signature and how?

After redesigning our logo, it was time to also give a new look to our company's e-mail signature. Why was it important to change it and how did we tackle the problem of keeping our signature personal and at the same time avoiding using any images? Find out!
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It Was the Party of the Century!

April 2019 will always hold a special place in Optiweb's heart. Not only did we celebrate our 10th anniversary, we also moved into our new offices! Find out what mishap occurred before the opening ceremony and which activities awaited our guests.
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Case Study: Achieving 1600% ROAS with a Comprehensive Digital Approach

How can a company deal with a decrease in sales on one hand and a strong and increasingly active competition on the other? With a comprehensive digital strategy! Find out how we increased our client's investment for 1600% in our article.
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Amazon: A company that could employ a quarter of Slovenia

In 2018, the number of Amazon employees surpassed the number of half a million. How does Amazon manage to handle its increasing service and such an increasing number of employees? Find out!
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Amazon Prime: How Amazon set new foundations for loyalty programs

Amazon is well aware that a well-thought-out strategy of loyalty programs is key to obtaining loyal customers and reaching higher sales. What exactly does it offer and how did it manage to bind its users in its retail empire? Find out in the article.
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Amazon: A recipe for success

Today, Amazon is known as one of the biggest retail providers online. How did it succeed in taking over the market and how does it manage to keep surprising the internet spheres on a daily basis? And, even more importantly, how can we benefit from it? Find out in the article!
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Improve your page speed with lazy loading

A large and complex online shop = a longer load time = annoyed and unhappy users. How can we optimize the page load time? A commonly used solution is lazy loading, which we have also tested on some of our projects. Read more about it!
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Budgets and timelines of Magento projects

After defining the development stages of Magento projects, we decided to also outline a quick estimation of the budgets and timelines for our 3 plans for Magento projects. Which one is the right one for your business? Find out in our article.
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Magento development workflow

Two of the most common questions we get at the initial meetings before the start of our Magento projects are “How long will it take to finish the project?” and “How much will it cost?”. Are you curious as well? Find out in our article!
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