After studying translation and English literature abroad for many years, I returned to my hometown and focused solely on translation projects. However, simply translating websites wasn’t enough of a challenge for me, which is why I delved into SEO and learned to also translate optimised texts. From that point onwards, my interest in SEO grew with each day and eventually became my number one passion. Longing for new challenges, I therefore joined Optiweb, where I became a member of the SEO team. In this position, I can truly put all my skills and knowledge to use (if only I could also find a way to incorporate Shakespeare’s sonnets into my work ;).
Reaching a set goal is a great achievement. Stopping at it is not.
#1I’ve written two books already. Both are safely hidden so no one can accidentally read them. ;)
#2I love martial arts.
They asked me …
What has brought you to Optiweb?
A desire for new challenges and opportunities in the field of digital marketing. At the same time, the destination of my workplace now allows me to discover parts of Gorenjska I’ve rarely visited before.
At Optiweb, attending conferences and trainings is standard practice. But rarely does an event come along that the entire marketing team wants to take part in. Measure Summit 2022 was one such event and all marketing departments - SEO, advertising and copy - attended the talks.
Ranking first on Google is no longer enough, when there are so many different types of organic results that take up so much space. Draw the attention of potential customers by optimising your local pages and GMB profile for local search. With local SEO, your results will appear more frequently, they will take up half of the user’s screen and they will increase visits to your website and drive more foot traffic to your physical stores. Read on to find out how you can optimise for local search and how local SEO helps you in building your brand and company reputation.